There are three instructors who worked to create this course. Christopher Mitchell, Christopher Rudder, as well as Kathryn Dickson.
Christopher Mitchell is currently the co-host of two podcasts, Rick Steves Over Brunch, a podcast reviewing episodes of Rick Steves Europe, which will shortly pass 100,000 downloads, as well as I’m Anxious About. Chris was invited onto CBC to talk about I’m Anxious About, which has quickly become a well-known and regarded mental health podcast.
Christopher Rudder started his journey into the audio world as a hip hop artist, writer, and producer, with five CDs on iTunes, hosting and co-hosting three podcasts, and filming-editing the odd music video. Today Chris runs his website and brand Rudderless Travel. While his YouTube channel is hitting well over half a million views he returned to podcasting to host Travel Horror Stories and co-host/co-produce The Blogger Collective Podcast.
Kathryn Dickson has earned a strong reputation for her work in television. For many years she worked as a documentary and reality TV editor and post-production supervisor. She has been nominated for Canadian Screen Awards, (previously the Gemini Awards), Canadian Cinema Editor Awards and is bringing those skills to the podcasting table by co-hosting and co-producing The Blogger Collective Podcast.
Intro to Podcasting
Podcasting isn’t a journey to be undertaken lightly. As with a blog, a lot of the work is done behind the scenes and, at first, it doesn’t seem like it’s paying dividends.
However, a podcast can be a fantastic addition to your content creation scheme. As with anything, what you put into it is what you’ll get out of it.
It’s a long-term game, but that doesn’t mean it can’t also afford you short-term gain. For example, a podcast started about the strategies and tactics of successful bloggers might not make you money in the first year, but it might be incredible for networking. If it was a weekly show, then it’s safe to say that you’ve created a bond with 52 new people in the industry. You can’t underestimate the power of something like that.
Currently, podcasting is booming. According to Forbes, there are now close to a million active podcasts. But, as with blogging, that doesn’t mean there’s no space for you.
The learning curve can be a touch steep at the beginning, but that’s where this course comes in. We’re here to share everything we know about podcasting to enable you to start or grow your podcast.
The key to podcasting is understanding that you’ll learn as you go. You won’t be perfect at everything when you start. But, your audience won’t expect you to be either. You have time to tighten up your podcasting game so that when people do start to find you down the line, you’ll be at the top of your game.
It won’t be a game-changer necessarily right away, but, over time, it could end up being your bread and butter, or at least a very healthy side-hustle.
What This Course Will Cover
Podcasting can be an enormous addition to the way that you promote your business, brand, or big idea. A podcast is an episodic series of spoken word digital audio files that a user can download to a personal device or stream for easy listening. Streaming applications and podcasting services on computers, smartphones and stereos in vehicles provide an easy way to manage your consumption queue.
First and foremost you are going to meet our primary instructors, Chris Mitchell and Chris Rudder. Both are accomplished podcasters.
The topics we are going to hit on are:
1. Getting Started With Podcasting
- How To Choose A Podcast Topic
- Naming Your Podcast
- Podcast Structure
- Length and Frequency
2. Podcasting Gear And Software
- What’s The Best Podcast Recording Equipment
- Choosing Your Podcast Microphone
- Choosing Your Editing Software
- Using Zencastr to Record
3. Recording & Editing Great Sounding Audio
- How to Record A Podcast Episode in 4 Steps
- Recording & Editing Tips + Finding Music
- Recording Remote Guests & Co-hosts + Using SquadCast To Record
- Using Zencastr to Record
- Using Garageband For Editing & Production
- Using Audacity for Editing & Production
4. Launching Your Podcast
- Your Podcast RSS Feed, Choose A Podcast Hosting
- Configuring Your Media Host (Libsyn) + Submitting Your Podcast (Apple Podcasts, Stitcher, Google Play)
- Configuring Your Media Host (Podbean)
5. Marketing and Promotion
- Utilizing A Facebook Page and Facebook Group
- Tips for Monetizing Your Podcast
- Other Social Media Platforms To Consider
6 Podcasting Best Practice
- Notes or Scripts
- Setting Up Your Recording Space
Let’s get rolling.